News over 6 days: 20th September- Yorkshire Post

The Yorkshire Post - The Yorkshire post has a fairly busy front page. The masthead is quite small and does not dominate the front page that much compared to other newspapers like The Sun that have a fairly dominan

t title logo. Beneath this there is a banner advertisement, the majority of which is given to showing part of the sports section of the newspa

per and giving a page number to turn to to find the rest of the story. The right hand side of this banner (about 2 inches of which) is used to advertise a story featured in the business section. The main photo on the front page is of the Pope. This shows that this paper is open to covering more national high profile events and is not such a focused in local paper as some are.

The rest of this front page is filled with text. This is unusual for newspapers as they normally keep heavy text to a minimum on the front page to avoid bogging down the cover and to make sure that the paper is eye catching.

The bottom two inches of the centre cover contain some information about the weather report for that particular day. I think this is quite a good idea and one that make endear people to the paper as it presents them with useful information that they want to know on the front of the paper.

Over the six days of the Yorkshire Post newspaper the layout remains pretty much the same throughout. The only real variable that changes from day to day is the size of the Picture for the front page story. On the issue for the 21st as well the large advertising column has been removed and a new banner advertisement placed along the bottom.

News over 6 days part 1:

The News - Saturday October 2nd 2010

The Portsmouth News normaly keeps a fairly simlilar front page style from day to day. On this particular day the front page is pretty much split into four sections. At the very top of the page we have the newspapers logo with the price just tothe right and a tagline of one of the stories just above.

Next down there is a banner advertisement. On this day it is showing an image of a free insert that comes with this issue of the paper and has the words '32 pages packed full of great ideas'. The booklet is about homes and gardens and the viewer can tell this as it is printed in a large font across the middle of the paper. More space is given to this advertisement than is given to the masthead.

Below this comes the main headline of the front page. On this issue it reads 'three years jail for care home theif'. This is printed in a very large font and is acompanied with a smaller extremely brief tagline of information about what the story's content covers. This part of the page takes up the most room of any other box. This is because the main story is the main selling point of that paper so it needs to b the most eye catching element of the page. Less emphasis can be put on the title as people who buy the paper wont need to be able to identify it from a distance they will be able to spot it easily and tell it apart from others, however they will want to know what is going to be covered quickly upon first inspection of the issue.

The bottom three inches of the front page is given over to another advertising banner. This one though is given less priority as it is not for another part of the Newspaper's own product and is an external post paid for by a different business. The left column is also given over to advertising but again this is to advertise more parts of the News' own business. The top 4 inches of this column is advertising a childrens giveaway offer allowing children to win 'Ben and Holly DVDs and ponchos'. This is normaly the last thing people will look at on the page as the viewers eyes will tend to follow a Z pattern of scanning. This small banner also feautres information on the paper's sports section and gives reference for the page number to look for for the rest of the article.