Areas of Circulation
The News divides itself into three areas of circulation. These are: The City, Havant and Waterlooville and Fareham and Gosport. In their media pack they say that this is done to insure that they can maximize the contents appeal to people within each area. For example a story about a new school opening in Portsmouth's inner city, for instance, would probably not interest someone who lived in Fareham as it would probably not affect them.
Audience
The News has a circulation of 48,191 (ABC January - June 2009) and a readership of 112,939 people (jicreg 01/10/2009). The News say that their audience reflects the local population so therefore takes its readership from a wide age range and do not specificaly target any particularly tight age range. They also say that 67% of adults read The News for information on events, jobs and attractions etc. The News' media pack also claims that the average reader spends 31 minutes reading an issue.
Click here; This is the media pack made by the Portsmouth news containing the facts and figures about circulation and areas of distribution etc.
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